Curriculum
- 18 Sections
- 42 Lessons
- 3 Days
Expand all sectionsCollapse all sections
- Section 1: The Strategic Limits of Competition2
- Section 2: Value Innovation — The Core of Blue Ocean Strategy2
- Section 3: Visualizing Strategy — The Strategy Canvas2
- Section 4: Reconstructing Market Boundaries2
- Section 5: Non-Customers as the Engine of Growth2
- Day 1 Executive Deliverables4
- Section 6: Why Strategy Fails to Shift2
- Section 7: The Blue Ocean Shift Process2
- Section 8: Unlocking Demand — Buyer Utility Mapping2
- Section 9: Redesigning Value — The ERRC Grid2
- Section 10: Fair Process & Execution Credibility2
- Day 2 Executive Deliverables4
- Section 11: End-to-End Market Creation Simulation2
- Section 12: Peer Strategy & Cross-Industry Translation2
- Section 13: Enterprise Integration & Governance2
- Section 14: Strategic Narratives & Board Readiness2
- Section 15: Personal Leadership Integration2
- Day 3 Executive Deliverables4
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